Revised 15 February 2019
When we talk about “we” (or “our” or “us”), we mean Forever Flask Ltd. We are based in the United Kingdom but we supply goods all over the world.
We also store backups of some data, including order details (which will include Customer Information) on our servers in the UK. We use appropriate technical and organisational measures to protect the personal data that we collect and process. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal data, including using the latest 256-bit SSL (secure sockets layer) encryption technology to protect your Customer Information when you purchase from our online store.
Personal data is any data that could directly or indirectly identify you – this includes information like your name, address, telephone number and your email address but in some cases it may include less obviously identifying information, like your IP Address (see below).
When you visit foreverflask.com or shop with us online, we collect information about you and your use of our website. We treat this information as falling into three categories: Customer Information, Usage Data and your IP Address.
Customer Information is the information you explicitly provide to us when you make an online purchase or sign up to receive our newsletters, including your:
Usage Data is general information about how you interact with our website, such as:
Whenever you visit a website (including ours), the computer from which the web pages are served (i.e. our web server) needs to know your computer’s public network address so it can send the requested pages to your browser. The public network address associated with your computer is called its “public IP Address” and is sent automatically each time you access any Internet website. From a computer’s IP Address, it is usually possible to determine the general geographic location of that computer but often not the specific computer and if multiple people use the computer not the specific user (although if your IP Address is unique to you and is published somewhere or if you later identify yourself while using the same IP Address, it is possible that IP Address could identify you).
In the European Union, your IP Address is considered to be personal data, and we treat it accordingly.
Information you provide to us directly: When you shop with us online, we will ask you to provide personal data (such as your name and address) so we can fill your order. We may also ask you to provide personal data when you sign up for a newsletter, respond to a job application or an offer, join us on social media, take part in surveys or contact us for help. If you don’t want to provide personal data, you don’t have to, but it might limit your ability to do certain things on the website.
Information we collect automatically: When you visit foreverflask.com or shop with us online, we collect some information about you automatically, including Usage Data.
Where we collect your personal data, we’ll only process it:
The main reason we use your personal data is to fill orders and to manage our relationship with you (for example, dealing with questions about products, returns and warranty claims).
We also use personal data for other purposes, including:
To communicate with you: this may include providing you with information you’ve requested or that we’re required to provide to you, that relates to changes to our website or policies, marketing communications in accordance with your preferences or to invite you to provide feedback or to take part in research we are conducting.
To support you: this may include dealing with any questions you have about our products, dealing with warranty claims or any issues relating to our goods or services.
To improve our website: we use Usage Data to help us understand the online behaviour of our customers, which helps us to focus our marketing activities and improve the services we provide on the website. Using web analytics on our website enables us to measure, collect, analyse and report on Usage Data for the purposes of understanding and optimising customers’ experiences on our website. We try to ensure that all Usage Data is anonymised (i.e. not referable to a specific person) unless we have your consent.
Geographical location information contained in Usage Data also enables us to tailor your experience on our website by displaying different content based on your location, such as providing content in your preferred language (where possible), showing local currency and pricing, and showing relevant advertising. Again, geographical location information is anonymised unless we have your consent.
To protect you: we use Customer Information and your IP Address to detect and prevent fraudulent activity when you want to make a purchase from us.
To analyse, aggregate and report: we may use the personal data we collect about you and other users of our website to produce aggregated and anonymised analytics and reports, which we may share with third parties.
There will be times when we need to share your personal data with third parties. We will only disclose your personal data to:
There also may be times when we are legally required to disclose personal data, such as to regulators, law enforcement bodies, government agencies, courts or other third parties where we think it’s necessary to comply with applicable laws and regulations, or to exercise our legal rights. Where possible and appropriate, we will notify you of this kind of disclosure.
We only share your Customer Information with third parties where it is either necessary to enable online transactions (such as PayPal) or where you have consented to receive direct marketing material (such as MailChimp).
Your personal data is never disclosed to third parties for remarketing or retargeting purposes. Forever Flask never sells its email lists or customer information.
When we do transfer data, we will make sure that there are safeguards in place to protect your personal data.
We also store backups of some data, including order details (which will include Customer Information) on our servers in the United Kingdom. We use appropriate technical and organisational measures to protect the personal data that we collect and process. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal data, including using the latest 256-bit SSL (secure sockets layer) encryption technology to protect your Customer Information when you purchase from our online store.
How long we retain your personal data depends on what it is, what we need it for (for example, keeping track of your warranty rights) and whether we are legally required to keep it (for example, for tax). Once we no longer need to retain it, we will make sure your personal data is deleted or anonymised.
Your personal data belongs to you, and you have the right to:
If you no longer wish to receive any online communications, just let us know by clicking the ‘unsubscribe’ link at the bottom of the newsletter or other communication.
You can notify us if you no longer wish us to process your personal data, but we note that if you do so, this may mean that we can no longer provide our services to you.
You can contact us at any time by emailing firstname.lastname@example.org and we will respond to your request within one month.
If you have any complaints or concerns about how we manage your personal data, please contact us by emailing email@example.com. If you are in the European Union, you also have the right to complain to your local Data Protection Authority about the collection and use of your Personal Data.
You can contact us by emailing firstname.lastname@example.org
Forever Flask Ltd
13a West Street
A cookie is a small text file that is set in your browser when you visit a website, and which may assign an anonymous identifier to you.
There are a few different types of cookies that we and some of our affiliates and third-party service providers may use: persistent cookies (that stay on your hard drive until removed) and session ID cookies (that automatically expire after a period of time, or when you close your browser).
There are also other tracking technologies that may be used, such as web beacons and local storage. Web beacons allow us to monitor site behaviour by delivering your IP address, any cookies we may have set and information about the page you’re visiting to a server. We use local storage to keep track of your preferences, things you've seen, temporary personal identifiers and more; the data we store in local storage generally stays on your device.
There are also cookies set by third parties that allow us to provide interactive content, perform analytics and enable other third party features, like payment or links to social media.
You can control cookies by amending your web browser controls. You can also delete existing cookies from your web browser and/or disabling cookies on your computer and other devices. Depending on the particular browser you are using (for example, Google Chrome, Safari, Internet Explorer, Mozilla Firefox), this can usually be done by accessing the ‘Browsing History’ through the ‘Settings’ or ‘Options’ menu (or equivalent) in your web browser, or if you are using a different device, then in the ‘Settings’ for that device.
Some cookies are essential to the proper operation of our website: if you disable cookies in your web browser, or delete existing cookies, our website may not work properly and your experience with our website will be less personalised and may make your shopping experience less enjoyable.
It is important to remember that if you delete existing cookies but do not disable cookies in your web browser, and then you subsequently visit our (or any) website, fresh cookies may be placed and you may need to repeat the process of deleting existing cookies.
You can also alter your ad preference settings on Google, Facebook and other third parties, and on the platforms of other providers.
Finally, if you do opt out of receiving communications directly from us, we will no longer use your information for those purposes.
Some browsers allow you to automatically notify websites that you visit not to track you by using a ‘Do Not Track’ signal. If you have Do Not Track enabled when you visit our website, we will treat that as you having rejected cookies and not place any cookies other than those essential to the proper functioning of our website.